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Dealer Performance Privacy Policy

Effective date: January 3, 2026

This policy explains how Dealer Performance collects, uses, and shares information when you visit dealerperformance.ai or contact us.

1) Information we collect

Information you provide

  • Contact details such as name, email address, phone number, dealership or company name, and details you submit through forms or scheduling.
  • Messages you send us (including emails, form submissions, and chat messages if enabled).

Information collected automatically

  • Device and usage data such as IP address, browser type, pages viewed, time spent, referring or exit pages, and similar analytics.
  • Cookies and similar technologies used for basic functionality and analytics.

2) How we use information

  • Respond to inquiries, schedule calls, and provide requested information.
  • Provide and improve the Site and our services.
  • Communicate about updates, services, or offers (where permitted).
  • Prevent fraud, secure the Site, and enforce our policies.
  • Improve, debug, and develop our services (including using aggregated and de-identified data to understand performance and enhance our systems).

3) Text messages, calls, and email communications

If you choose to opt in, Dealer Performance may contact you by SMS/text, phone, or email about your inquiry, scheduling, or services.

SMS/Text

  • Message frequency varies.
  • Msg & data rates may apply.
  • Reply STOP to opt out. Reply HELP for help.

We use service providers to deliver messages and operate our systems. We do not sell your phone number.

4) How we share information

  • Service providers who help us operate the Site, analytics, scheduling, communications, and CRM.
  • Legal/compliance if required by law or to protect rights, safety, and security.
  • Business transfers if we are involved in a merger, acquisition, or asset sale.

We share only what’s reasonably necessary for these purposes.

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

5) Your choices

  • Marketing emails: unsubscribe using the link in the email.
  • SMS: reply STOP to opt out.
  • Cookies: control cookies through your browser settings (some features may not work properly if disabled).

6) Data retention and security

We keep information as long as needed for business, legal, and operational purposes. We use reasonable safeguards to protect information, but no system is 100% secure.

7) Children’s privacy

The Site is not intended for children under 13, and we do not knowingly collect their information.

8) Changes to this Privacy Policy

We may update this policy from time to time. The effective date above shows the latest version.

9) Contact us

Dealer Performance

Email: jtorreblanca@dealerperformance.ai